Junhong (Jun) Min

Junhong (Jun) Min has a Master of Marketing Research degree from the Southern Illinois University at Edwardsville.  He is in the final stages of earning his Ph.D. in Marketing. Prior to entering the Binghamton Ph.D. program Jun Min was a senior research executive at ACNielsen, NY. He brings this practical background to both his teaching and research efforts.

Jun Min’s research interests are in the area of buyer-seller relationships, inter-firm management, marketing research methodology, and consumer choice behavior. His research has resulted in several referred national and international conference papers such as ACR and EACR, two best paper awards from Society for Marketing Advances in 2005 and the Graduate Student Award for Excellence in Research from the State University of New York at Binghamton in 2007.

Jun Min is currently a tenure tack marketing faculty at SUNY-New Paltz.  He can be contacted at jmin1@binghamton.edu

David W Taylor

David Taylor is a marketing Ph.D. candidate with a leadership minor.  He is currently an Assistant Professor at Kansai Gaidai University, Center for International Education (Osaka, Japan) where he teaches Global Marketing and Advertising and Integrated Marketing Communications.  His interdisciplinary marketing and management research interests focus on consumer behavior and decision-making as well as leadership and strategy – particularly across cultures and within service industries.  In 2005, Mr. Taylor (along with Dr. Debi Mishra and Mr. Junhong Min) was awarded the “Michael Solomon Award for Best Conference/Consumer Behavior” paper at the Society of Marketing Advances Conference for their services marketing paper.  His dissertation research examines the marketing-leadership interface and how consumers and leaders react to unexpected events.  His expected completion date is August 2008.

Prior to becoming an instructor, Mr. Taylor spent 15 years in industry working in or on over 25 markets in North America, Europe and Asia.  While working for Hyatt International in Japan as the Director of Business Development/International Marketing, Mr. Taylor and his marketing team were recipients of the Gold Key award as well as recognized by the prestigious Nikkei Business Weekly and the city of Osaka for success and creativity in advertising.  Mr. Taylor has also served as an independent consultant advising international companies operating in Japan, has co-owned a small business and is currently a visiting lecturer at Cornell University during the summer. 

M. Deniz Dalman (Deniz)

M. Deniz Dalman (Deniz) is a marketing Ph D candidate with a minor in quantitative methods.  He received his Bachelor’s Degree in Environmental Engineering from Istanbul Technical University, Turkey in 2001 and his Master’s Degree in International Management from Schiller International University, Germany in 2002.  He joined the Marketing PhD program in Fall, 2004. 

Deniz’s research interests include branding, marketing metrics, word of mouth effects and cross-cultural marketing.  His dissertation, “Discrepancy between Claimed and Experienced: The Case of Well-Known vs. Less Known Brands” examines how consumers evaluate the claims of well-known vs. less known brands before they buy, how they evaluate their experience with the same brands after they buy.  Deniz expects to complete his dissertation in May 2008.

Napatsorn Jiraporn (Pom)

Pom is a second-year doctoral student in marketing. Prior to joining the program at Binghamton University, she worked as a product planner at a regional automotive company in Southeast Asia for three years. Her work involved market research for future car models. In 2006, she completed her MBA degree from Virginia Tech. Her research interests include consumer behavior, consumer decision-making, and the interface between marketing and organizational behavior.  

Specifically, her research in consumer behavior involves an examination of factors influencing consumer’s attitude towards products with new technology. Her decision-making research focuses on how an episode of gains and losses influences consumer’s spending. Lastly, her marketing-OB research has proposed an application of judgment and decision making theories in the context of turnover in organizations.

She has recently presented her work, “The Application of Intuitive and Utility-Based Decision Making in the Voluntary Turnover Process,” (Jiraporn and Palanski) at the Academy of Management Conference, Philadelphia, 2007.

Her teaching interests include retail management and consumer behavior.

Pom can be contacted at njirapo1@binghamton.edu

Ashwin Vinod Malshe

Ashwin is a second year doctoral student in marketing PhD program with first minor in finance and second minor in econometrics. His research focus is on marketing-finance interface. He is presently working on a research project that involves concepts of branding strategy and market microstructure. He is also teaching an undergraduate course in marketing research.

Marketing-finance interface has a growing need for academicians with understanding of both marketing and finance fields. Ashwin is on his way to acquiring the necessary tools from finance and econometrics in conjunction with marketing. He works with financial databases such as CRSP and COMPUSTAT and does programming in SAS. He has taken courses in econometric modeling such as time series analysis.

Ashwin has over six years of work experience in fields of institutional selling (mutual funds and water treatment equipment) and business analytics. He was also a visiting faculty in several business schools in Mumbai. He holds a master’s degree in marketing management and bachelor’s degree in electronics engineering from Mumbai University, India. He joined the doctoral program in marketing in fall 2006.

Ashwin can be contacted at amalshe1@binghamton.edu

Magdoleen Ierlan

Magdoleen Ierlan is a second year PhD student in Marketing with a concentration in Consumer Behavior and a minor in Organizational Behavior.  In 2002, she received her MBA from LeMoyne College in Syracuse, N.Y.  Magdoleen’s research interests include social psychology in marketing (how others influence our buying behavior) and environmental influences on marketing (how we think of the environment when making buying decisions).  She is currently working on projects that investigate social comparisons within class structures and analysis of inaction inertia and windfall gains with Dr. Subimal Chatterjee. 

Magdoleen was an instructor of Statistics, Operations Management and Applied Management Analysis at LeMoyne College from August 2002 – May 2006.  She held the position of Visiting Assistant Professor during the 2005-2006 at Lemoyne.  Magdoleen’s career began in export transportation and third party logistics for JV Carr & Son, Inc. in Syracuse, where she was responsible for various transportation needs of manufacturing clients.  Eventually, she founded her own private company as an import-export consultant to small and mid-size manufacturers.  And in 2002, Magdoleen and her husband purchased a failing insurance agency in New York.  For their diligence and marketing insight, they have received the “Most Productive Agent of the Year” award four consecutive years beginning in 2003.  In 2006, they also received the “Honor Ring” award for being in the top 1% in sales throughout the United States.

Magdoleen can be contacted at mierlan1@binghamton.edu

S. Ghosh                                                             

Ms. S. Ghosh joined the Doctoral program in 2006.  She has a MS in Agricultural Economics from the University of Nebraska-Lincoln and a Master of Science (Economics) from Calcutta University. Ms Ghosh completed her undergraduate education from St Xavier’s College, Calcutta, from where she was awarded a   B.Sc. (Economics Honors) degree.

Ms. Ghosh began her career by joining the Prestigious Indian Civil Services as Assistant Director under the Ministry of Finance, as a part of the Economic think tank within the Govt. of India. She was posted to the Planning Commission as Assistant Director/Research Officer in the Mathematical Modeling Unit of the Perspective Planning Division that is responsible for formulating India’s Five Year Plans. She was subsequently promoted to Deputy Director/Senior Research Officer in the Mathematical Modeling Unit of the Perspective Planning Division of the Planning Commission of India. While in this Modeling Unit at the Planning Commission, Ms. Ghosh has actively participated in the formulation of the Ninth Five Year Plan and the Draft 10th Five Year Plan for the Indian Economy.

Among her many recognitions, Ms. Ghosh ranked 8th in the Indian Economic Service Examination on an all-India basis, she was also awarded the “Abhijit Raha Merit Scholarship” from the University of Calcutta for academic excellence in her Masters Degree, and Ms Ghosh also qualified successfully in the highly competitive Junior Research Fellowship/National Educational Testing for a scholarship from the University Grants Commission (Govt. of India).

Ms Ghosh is primarily interested in the behavioral aspects of marketing, primarily consumer judgment and decision making. She is currently adding the final touches to a working paper on “Towards a More Comprehensive Explanation of the Saddle Effect in the Sales of New Consumer Electronics Products”.

Ms. Ghosh can be contacted at sghosh1@binghamton.edu