Doctoral Programs

Core Marketing Faculty


Manoj K. Agarwal, Ph.D., SUNY Buffalo; Professor;
Research interests: Marketing/finance interface, branding, innovation adoption, quantitative methods

George S. Bobinski, Jr., Ph.D., Indiana University; Associate Dean;
Research interests: Advertising, consumer behavior, individual and group decision making

Subimal Chatterjee, Ph.D., University of Pittsburgh; Professor;
Research interests: Descriptive choice theory, preference reversals, framing and context effects, behavioral pricing, market signals and consumer inferences, applications of behavioral theories to box office performance of films

Kalpesh Desai, Ph.D., University of Texas; Assistant Professor;
Research interests: Context effects, memory, categorization, behavioral decision theory, self-construal, and social comparison, branding, product level competition, retail judgments, variety seeking, food consumption, money spending habits, network externality effects, and grocery product choice

Debi Mishra, Ph.D., Case Western Reserve; Associate Professor;
Research interests: Strategic alliances, relationship marketing, reputation and signaling, transaction costs, and structural equation modeling

Glenn Pitman, Ph.D., Penn State University; Professor;
Research interests: marketing strategy, advertising and sales management

Qi Wang , Ph.D., University of Florida; Professor;
Research interests: Competitive marketing strategy in markets with standard competition and network effects, survival analysis, consumer product review, and empirical methodology

 

 

 

School of Management at Binghamton University, State University of New York
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