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Manoj K. Agarwal,
Ph.D., SUNY Buffalo; Professor;
Research interests: Marketing/finance interface, branding, innovation adoption, quantitative methods
George
S. Bobinski, Jr., Ph.D., Indiana University; Associate Dean;
Research
interests: Advertising, consumer behavior, individual and group decision making
Subimal
Chatterjee, Ph.D., University of Pittsburgh; Professor;
Research interests: Descriptive choice theory, preference reversals, framing and context effects, behavioral pricing, market signals and consumer inferences, applications of behavioral theories to box office performance of films
Kalpesh Desai, Ph.D., University of Texas; Assistant Professor;
Research interests: Context effects, memory, categorization, behavioral decision theory, self-construal, and social comparison, branding, product level competition, retail judgments, variety seeking, food consumption, money spending habits, network externality effects, and grocery product choice
Debi
Mishra, Ph.D., Case Western Reserve; Associate Professor;
Research
interests: Strategic alliances, relationship marketing, reputation and signaling, transaction costs, and structural equation modeling
Glenn
Pitman, Ph.D., Penn State University; Professor;
Research interests: marketing strategy, advertising and sales management
Qi Wang , Ph.D., University of Florida; Professor;
Research interests: Competitive marketing strategy in markets with standard competition and network effects, survival analysis, consumer product review, and empirical methodology
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